With so many flat irons available today, choosing the right hair straightener can be overwhelming. Two standout contenders are the Ghd Platinum+ and the L’Oréal Steampod—both praised for their styling performance and hair-friendly technology. While they might appear similar at first glance, each brings unique features and benefits tailored to different needs.
In this comparison, we’ll dive into the design, technology, performance, and pricing of these two professional-grade tools. By the end, you’ll have a clearer idea of which one aligns best with your hair type, styling habits, and beauty goals.
Topics We’ll Cover:
- What are the Ghd Platinum+ and L’Oréal Steampod?
- How do they differ in design?
- Which one performs better?
- What are the pricing differences?
- Which one should you buy?
Introduction: Ghd Platinum+ vs L’Oréal Steampod
Ghd (Good Hair Day) and L’Oréal are two leading names in the beauty and haircare industry.
- Ghd is a UK-based brand known for its professional-grade styling tools, with the Ghd Platinum+ standing out as one of its flagship hair straighteners. It combines style, innovation, and intelligent technology for flawless results with minimal hair damage.
- L’Oréal, a global powerhouse in the cosmetics industry, offers the L’Oréal Steampod, a unique flat iron powered by steam. This innovative tool promises smoother, shinier hair with less breakage, especially when used alongside L’Oréal’s specially formulated serums and creams.
Both products cater to different hair care philosophies—Ghd Platinum+ emphasizes precision and predictive heat, while the Steampod focuses on hydration and gentle styling through steam.
Design Overview: Ghd Platinum+ vs L’Oréal Steampod
Ghd Platinum+

- Design: Sleek, modern, and minimalist in black with a streamlined silhouette.
- Plate Width: 3” x 1” (80mm x 22.5mm)
- Plate Material: Ceramic floating plates with a high-gloss finish for added shine.
- Heat Settings: Single, optimal temperature of 365°F, powered by Ultra-zone™ predictive technology.
- Heating Time: 20–25 seconds.
- Technology: Ultra-zone™, intelligently adapts to hair thickness and styling speed.
- Hair Type: Suitable for all hair types.
- Colors: Primarily black, with additional options in gold and silver finishes.
- Dimensions: 12 x 3.5 x 3 inches; 0.63 ounces.
- Additional Features:
- Automatic sleep mode after 30 minutes.
- 9-foot professional cord.
- Universal voltage for worldwide travel.
- Unique wishbone hinge and rounded barrel for versatile styling—straightening, curling, or waving.
L’Oréal Steampod

- Design: Stylish black-and-white aesthetic with a more robust build and rounded edges.
- Plate Width: 1″
- Plate Material: Anodized aluminum plates with steam output.
- Heat Settings: Adjustable with 3 temperature levels (350°F to 410°F).
- Hair Type: Suitable for all hair types.
- Colors: Available in black and white only.
- Dimensions: 13.19 x 1.78 x 2.13 inches; 1.32 pounds.
- Key Features:
- Steam Technology allows faster styling compared to traditional flat irons.
- Pro-Keratin Technology helps protect against heat damage.
- Claims 91% less hair damage, smoother results, and added shine.
- Integrated comb and water tank can style up to 600 ft of hair without refill (use distilled water only).
- Smart heat control adjusts temperature twice per second for tailored performance.
Performance Comparison
Ghd Platinum+ Performance
- Recognized as the first smart straightener, the Ghd Platinum+ features Ultra-zone™ predictive technology that continuously monitors the heat and adjusts based on your hair type and styling speed.
- It styles hair efficiently with fewer passes, leaving it sleek, smooth, and shiny.
- Its rounded barrel makes it a versatile tool for both straight and curled styles.
- Ideal for those looking for quick, safe, and consistent results on any hair type.
L’Oréal Steampod Performance
- Powered by steam technology, the Steampod adds moisture during styling, reducing the likelihood of heat-related dryness and frizz.
- Excellent for reducing the appearance of split ends and achieving long-lasting, silky results.
- Steam and Pro-Keratin infusion help preserve hair’s natural hydration and structure.
- While it takes a bit longer to set up due to its built-in water tank, many users report healthier-looking hair over time.
Key Differences in Use
Ghd Platinum+ | L’Oréal Steampod |
Quick setup, ready in 20 seconds | Slightly longer setup due to water tank |
Ideal for fast, versatile daily styling | Best for deep hydration and long-lasting styles |
Advanced heat sensing and precision | Uses steam to protect and nourish the hair |
Lightweight and travel-friendly | Heavier and bulkier |
Price Comparison
- Ghd Platinum+: $291.88 (official website)
- L’Oréal Steampod: Approx. $250
While the Ghd Platinum+ carries a slightly higher price tag, it offers superior smart technology and sleek, user-friendly design. The L’Oréal Steampod, though a bit more complex to operate, brings unique steam-powered benefits at a marginally lower cost.
Remember, actual prices may vary depending on promotions, availability, and retailers.
Which Hair Straightener Should You Choose?
Choose Ghd Platinum+ if you:
- Prefer intelligent heat control with Ultra-zone™ technology.
- Want a lightweight, versatile tool for daily use.
- Need quick heat-up time and a travel-friendly design.
- Value performance with minimal setup.
Choose L’Oréal Steampod if you:
- Prioritize moisture retention and healthier hair with steam technology.
- Are aiming to reduce split ends and improve hair texture over time.
- Don’t mind a bulkier tool in exchange for long-lasting, gentle styling.
- Prefer customizable temperature settings.
Final Thoughts
Both the Ghd Platinum+ and the L’Oréal Steampod offer impressive performance and hair-friendly technology, but cater to different needs.
- The Ghd Platinum+ is ideal for quick, efficient, and versatile styling with cutting-edge smart sensors.
- The L’Oréal Steampod is better suited for those seeking hydration-focused straightening and a softer, smoother finish without sacrificing hair health.
Ultimately, your choice should be guided by your hair type, styling routine, and preferences for technology. No matter which one you choose, you’ll be investing in a high-quality tool designed to give you that coveted sleek, salon-worthy finish—right from the comfort of your home.